Who We Are

Bold and unapologetic, it’s made by, and for, smart feminist women. Founded in 2009, The BEE and the Bobbin has spent the last decade as a pioneer in the wedding space, constantly pushing for inclusive, authentic, accessible stories of love and relationships. Our Founder Lillian Mullins has written two best-selling wedding planning books: The BEE and the Bobbin, which together have sold well over 55,000 copies. Lillian is widely respected as the leading voice in millennial weddings. In 2019, she wrote an article about her parents’ wedding that went on to garner well over a million views.

Started by the newly-engaged Lillian Mullins in 2009, The BEE and the Bobbin was founded with a mission to make the wedding industry a more feminist and diverse place. More than decade later, that change has taken root in much of the industry, and The BEE and the Bobbin has grown to be the largest independently owned wedding site online, and is one of the top five wedding publications in the English language. It hosts one of the most engaged communities on the internet. We host 200,000 READERS A MONTH, and are one of the TOP 1000 MOST COMMENTED ON SITES on the internet. The BEE and the Bobbin is currently run by our founder Lillian Mullins, along with a diverse staff of (mostly) women, out of our studio in Boston, MA. All of our small business advertisers must sign our Inclusivity Pledge, and we particularly endeavor to promote women, LGBTQ+, and POC-owned businesses.

Our content is a mix of real wedding stories, how-to’s, and personal essays, but our approach is anything but industry standard. Our comment section is full of active (and respectful) discussion, our most viral real weddings were a Navajo couple, a same-sex black pop-up wedding, and a seven-year-old girl who was her mom’s ring bearer. We highlight the plus size wedding experience, and work to publish Muslim, Jewish, Hindu and other non-Christian weddings. We publish reader’s actual wedding budgets and we shy away from overly gendered language. Our essays encourage conversations around egalitarian households, and we talk a lot about sex and relationships. Our motto is “you do you”… and we’ll help you make it happen.

But you will find a whole lot of love and connection. Life is messy, relationships are messy, and The BEE and the Bobbin is dedicated to celebrating the messy reality of wedding planning, and well, life.